Olsenboye, the most economic friendly line (available at JCPenney) of The Olsen Twins fashion division launched web promotions today on TeenVogue.com. The promotions will consist of 5 west coast fashion bloggers, weighing in separately on the Olsenboye line, while wearing the line and also answering a few questions about themselves asked by a Teen Vogue interviewer. The last and final web video promotion will take place April 27th, featuring all 5 of the bloggers, in one ad. The featured bloggers blog sites are as follows: Lust for Life blog, Karla's Closet, If You Seek Style, Natalie Off Duty, and JazziMcG.
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